Digital Marketing Agency
Hi. My name is Aashirwad from Norbert Ads your digital marketing agency and I am a Google Ads Specialist Expert/PPC specialist with extensive experience in digital marketing strategy, Google ads, Search Engine Optimization, web analytics and more. I also have extensive experience in Facebook marketing. Coupled with a strong know-how to build a Shopify store, your Shopify expert.
Norbert Digital Ads Agency was conceptualized and formed with my business partner Centia to complement, support and add value to our shared marketing skill-set!
Norbert Digital Ads Agency is a fast-growing digital marketing brand. We are a driven and ambitious paid media and SEO specialist team. Our teams core value and marketing style is centered on our strong Google Ad and Facebook manager knowledge and experience. As a small team, we are flexible and have a hands-on approach.
So you might be interested in knowing more about online marketing and I hope to equip you with enough knowledge to make an informed decision. So what is Google AdWords you may ask?
Google AdWords is to a degree the most targeted form of advertising technique. It’s the most directed form to advertise as people searching on Google search are informing you what exactly they are looking for, and if set up well your ad can show up alongside those searches.
Google AdWords is an advertising platform that gives you a vast network of advertising locations and campaign types ranging from Search ads (commonly known ad type), Display ads (banners on websites), Re-marketing to people who have been on your website, YouTube (banners and video, in-video), and Gmail ads.
Google has different ad formats from text display ads, to static banners, animated banners, videos and lightboxes.
The beauty about this ad platform is that it is pretty much the most track-able form of advertising you can do (should you have a conversion tracking on your website).
Using radio and print as an example, it is very difficult to know how well they are working. If your business gets busier after running a radio or print ad, its is easy to assume it’s working. But can you effectively work out the cost per lead, and optimize for the best times the ad will show. If you ran a print and radio at the same time? It would be extremely difficult.know which ads were effective.
Our aim is to guide you through the ad jungle cost effectively. We focus on managing our marketing performance across all digital channels from funnel planning, ad creation, and optimization.
To run successful AdWords campaigns takes a lot of investment in time and learning. Aren’t you better off spending that time working on your business?
We will develop and execute campaigns including but not limited to Facebook business manager and Google ads manager, email and social media in some instances.
We as Norbert Ads Agency will draw insights from analytics from many platforms such as Google Analytics, Google Console, Google Ads, Facebook Manager and a number of Analytical web tools (website, socials, email, advertising) to implement changes to maximize sales in an efficient manner that will improve conversion rate, and increase your average order value.
Please understand that SEO should always be an important element of your digital marketing mix, and it’s often overlooked and underestimated by both business and web developers and many in-between.
It is important to understand that paid advertising on Google will not make any difference to your organic search rankings, it may improve the click-through-rate CTR of your organic listings. With a a quality SEO site the potential to pay less for CPC ads is increases.
We aim to understand and help continually improve your business, we are Norbert Ads Agency your Google expert and Facebook ads specialist/expert.
With our combined 12+ years in the e-commerce industry in many different roles we have been able to learn, grow and better our offering with our deep experience and understanding in Facebook ads and Google Ads.
Developing the overall funnel strategy for clients to ensure both the ad account and website are optimized for the highest conversion rate possible.
We are happy to set up a few data tools (Google Console, Google Analytics) to enhance your understanding of your site should you wish to have a comprehensive data set that will thoroughly inform you on all options.
Additionally also have experience within Shopify, building landing pages, re-engagement and segmentation strategies.
Hire your Shopify website developer today!
We aim to be creative and analytical problem solvers who know how to prioritize, pivot, and optimize for best results. With excellent organizational and communication skills together with a strong sense of initiative and accountability we are ready to work with you and take your business to the next level.
Through our deep understanding on the effects of CPC, CTR, CPA, CPM, ROAS, we are able to assess the effectiveness of website performance and ad performance to identify trends and opportunities to maximize your sales growth.